The lawsuit is the latest in billion dollar lawsuits brought by voting machine manufacturers after the 2020 US election.

Mike Lindell, chief executive officer of MyPillow Inc., tried to increase sales by adopting Donald Trump’s false claims about a major election conspiracy. This resulted in a US $ 1.3 billion lawsuit by a voting machine manufacturer.

Dominion Voting Systems Inc.’s defamation lawsuit filed in Washington federal court on Monday alleged that Lindell repeated the “big lie” about electoral fraud despite knowing that no such fraud had occurred. According to the lawsuit, Lindell increased sales by up to 40% by repeating false claims in conservative media while creating promotional codes for its products such as “FightForTrump”, “45” and “QAnon”.

The lawsuit is the latest in a series of multi-billion dollar lawsuits brought by voting machine manufacturers against high-profile Donald Trump supporters, including Rudy Giuliani and Sidney Powell, for spreading disinformation about electoral fraud. Earlier this month, Fox Corp. the Lou Dobbs show was canceled the day after the network was destroyed, and Dobbs was named in a $ 2.7 billion lawsuit by Smartmatic Corp., another voting machine company that has alleged defamation.

Dominion said it warned Lindell in several letters in December and January not to make false allegations about the company or face more than possible defamation lawsuits.

“Despite repeated warnings and efforts to get him the facts, Mr. Lindell has continued to maliciously make false claims about Dominion, each time giving empty assurances that he would produce overwhelming evidence,” Dominion CEO John Poulos said in a statement. “These claims have irreparably damaged Dominion’s reputation and the safety of our employees and customers.”